IMAGINE THE IMPOSSIBLE
Official distributor of General Lift International in México, Latin America, and worldwide. Sales, rental, and integration of motion control systems for film, stop motion, VFX, and high-end commercial production.
Get to know us
Production and equipment catalog
On-set motion control operation for film, commercials, stop motion, and VFX. Full catalog of the General Lift systems we operate: Stop-U-Matic Senior, Junior MoCo, Knuckle Head, and Kuper Controls.
Buy or rent your system
Exclusive distributor for General Lift International. Direct sales with turnkey installation and integration anywhere in the world. Rentals for productions in México and Latin America, with or without a certified operator.
Roberto Rochín Naya
Five-time Ariel Award winner and Diosa de Plata recipient for Ulama, the Game of Life and Death. Leads Motion Control México since its founding, bringing a filmmaker's perspective to every technical integration.
Portfolio
by our partner General Lift
From the battles of Middle-earth in — from The Lord of the Rings to the vastness of space in Star TrekStar Trek, General Lift systems have defined contemporary visual effects. Motion Control Mexico brings this legendary technology to your set.
Unlike retrofitted industrial robots, the Genuflex Mk III was conceived with a single mission: cinematography. It is the most production-friendly system in the world. Modular, portable, and precise.
Our Services
High-end Motion Control solutions for cinema, VFX, and commercials, ensuring perfectly repeatable camera moves and sub-millimeter accuracy.
Motion control for live action
Genuflex MK III. Featuring a modular architecture that supports both overslung and underslung configurations, it effortlessly adapts to anything from confined spaces to massive sets.
Stop Motion & Table Top
We provide access to the General Lift 'Junior' and 'Senior' rigs, the gold-standard systems behind major productions like ParaNorman and The Boxtrolls.
On-Set VFX Engineering
We don't just rent equipment; we engineer the shot with you. We leverage Kuper Controls to seamlessly integrate motion data with CGI in real time.
Specialized Rigging & Camera Support
Movement where traditional robots can't reach. Tactical solutions for high-speed dynamic shots or long-range camera paths.
About Us
Motion Control México: World-Class Technology
We are dedicated to providing the Mexican film, advertising, and VFX sectors with Hollywood-grade robotic precision. Under the leadership of Roberto Rochinwe integrate General Lift’s cutting-edge technology with expertise our local expertise and logistical support, guaranteeing impeccable execution for your most demanding projects.
- Access to Genuflex™ MK III and Kuper Controls technology.
- Exclusive partner of General Lift International in Mexico.
- Over 20 years of experience in the production industry.